Why choose us?

over

1000 billion yuan

Market Size

20 Years

Industry Experience

TOP

1

Number of Sauerkraut Fish Stores

over

2500

Global Operating Stores

360 +

Domestic and International Cities

Join

Over 2500 +franchises in total Bring Chinese Sauerkraut Fish to the world!


FISH WITH YOU is operating
in over half of the total in China 691 cities

 

*The 691 cities include 4 municipalities, 293 prefecture-level cities, and 394 county-level cities
(excluding the Hong Kong, Macao, and Taiwan regions)
*Data source: National Bureau of Statistics of China, "China Statistical Yearbook
2022" (as of December 31, 2021)
Domestic Outlet City Distribution

 

Join advantage

【Brand Advantages】

· over  2500 stores worldwide
· Strategic support from leading marketing consulting firm
· Sharing 5 million members globally
· Over 1 billion annual brand exposures

Resources

【Operations Management】

· 20 years of experience in restaurant chain operations
· Over 200 frontline operations supervisors
· Experienced management talents from McDonald's and KFC
· One-on-One expert advisory support

 

【Digital and Intelligent Support】

· 100 people  in-house IT development team
· 8 proprietary information systems
· Store operations dashboard management
· Industry-leading store location analytics system powered by big data
· Dual middle platform of business and data

 

【Supply Chain Support】

· Direct supply from the world's leading ingredient suppliers
· 85% of core ingredients are centrally distributed to stores
· Self-built planting and production bases for core ingredients
· Digitalized supply chain system

 

【Product Development】

· Led by experienced Sichuan cuisine masters
· Professional product development team
· New products launched every month
· Sauerkraut fish & diverse popular dishes
· Marketing and material support for new product

 

conditions for joining

01

Brand Identity


A strong passion for and deep alignment with the FISH WITH YOU brand, with a commitment to fully dedicating yourself to the brand’s business development as a primary career.

 

02

Integrity


Demonstrates high business ethics and integrity, with no history of adverse habits or behaviors.

 

03

Diligence


Possesses a customer-first mindset, exceptional execution skills, and a strong focus on customer experience. Actively involved in store operations.

 

04

Financial Stability


Has the financial capability to invest a minimum of 500,000 RMB.

 

05

Familiar with Local Market


Has strong local connections and a solid understanding of the market where the store will be located, with access to valuable local resources.

 

06

Investment Awareness


Understands that all investments carry some degree of risks, and possesses a rational mindset with a clear understanding of both the potential rewards and risks involved in operating a FISH WITH YOU franchise.

 

Comparison of investment models

Dinner

Store area

Artificial demand

Budget

(not including rent)

Guest unit price

Dinner Sauerkraut fish

More than 200m ²

About 10 people

1-2 million yuan

80 yuan

Fast food Sauerkraut fish

More than 80m ²

About 4-6 people

4-5 hundred thousand yuan

30 yuan

Picture Name

Join process

01

Project Consulting

02

Fill in the application form

03

Preliminary examination of investment promotion

04

Operational Assessment

05

Sign the contract

06

Site selection assessment

07

Storefront Design

08

Decoration construction

09

Core Team Recruitment

10

talent development

Central Training

11

Equipment procurement

Installation

12

Opening Materials

Preparation

13

Opening with store

Support

14

Trial operation

15

Official business

16

Marketing Promotion

17

Operation supervision

01

Project consulting

Picture Name

02

Application form

Picture Name

03

Preliminary examination

Picture Name

04

Operational Assessment

Picture Name

05

Sign the contract

Join process

06

Site selection assessment

Join process

12

Material preparation

Join process

11

Equipment procurement & installation

Installation

Join process

10

Talent training

Join process

09

Core team

recruitment

Join process

08

Decoration construction

Join process

07

Storefront design

Join process

13

Opening support & operational guidance

Join process

14

Soft opening

Join process

15

Official opening

Join process

16

Marketing promotion

Join process

17

Operation supervision

Join process

06

Site selection assessment

FAQ

Q
How to select your store site? 2011-12-12 12:15:59

 Our self-developed intelligent site selection system uses advanced algorithms to determine the optimal site model. Professionals will recommend your store locations based on big data analysis and conduct on-site visits to measure foot traffic. They will assist throughout the entire process, providing accurate recommendations. Finally, the site will be reviewed step by step by the headquarters until the best location is found for you. 

Q
How to decorate the store? 2011-12-12 12:15:59

 The unified decoration of the headquarters helps ensure consistency in the brand’s design style across all spaces, providing customers with a great dining experience and restaurant ambiance. The materials used in the decoration meet relevant fire safety and environmental protection standards. We maintain strict management over the cooperating construction parties, offering free on-site repairs during the decoration warranty period. The decoration costs will be based on the actual itemized quote for the store. 

Q
What is the area protection for your stores in terms of kilometers? 2011-12-12 12:15:59

Our store locations are determined based on city business districts, commercial hubs, and foot traffic, rather than by a specific kilometer radius. As long as the foot traffic is sufficient, multiple stores can be opened in the same area. For example, in places like train stations, rail stations, shopping streets, office buildings, and the city's primary business districts, multiple stores can be opened due to the high volume of foot traffic. A good example is Beijing West Railway Station, where there are three KFC stores—this is considered a super business district, where multiple stores can operate. 

Q
Can a franchise store adjust its own menu and price? 2011-12-12 12:15:59

Franchise store cannot make adjustments independently. The menu categories and food prices are scientifically formulates by the headquarters according to big data. If a franchise store finds that they do not match the store's demand, it can submit a request for review. The headquarters will consider the request comprehensively, and a global adjustment will be made if the suggestion is reasonable. 

Q
Is the equipment purchased uniformly by the headquarters? 2011-12-12 12:15:59

The core equipment that affects product standards and store operations must be purchased through the headquarters, including unified store image and external display equipment. The equipment will be customized based on the actual size of the store and specific configuration needs.

Q
Are store employees recruited by the franchisee or the company? 2011-12-12 12:15:59

The headquarters provides employment standards for franchised stores and guides franchisees to recruit independently. 

Q
How are the ingredients sourced? 2011-12-12 12:15:59

Fresh vegetables are purchased locally, while all other ingredients are supplied by vendors designated by the headquarters. 
 
 

Q
What is the follow-up support? 2011-12-12 12:15:59

The headquarters will provide professional operation supervisors to conduct regular store visits, helping partners resolve operational issues. Additionally, the menu will be updated periodically to enhance market competitiveness. 

Q
Should I look for a store location first or partner up first? 2011-12-12 12:15:59

It is recommended to first visit the headquarters to inspect the project. After signing the cooperation agreement, the headquarters will assign a site selection manager to guide the franchisee in choosing the store location. Market capacity is limited, so early engagement, early opening, and early occupation of prime locations. 

Q
How to cooperate? 2011-12-12 12:15:59

To cooperate, first schedule a visit with the franchise development manager to the headquarters or branch for an on-site evaluation. Upon successful negotiation, sign the franchise agreement and pay the franchise fee, management fee, and security deposit. Then, the site selection process will begin, with a site selection manager from the headquarters visiting the location for evaluation. After store approval, proceed with decoration and equipment procurement. Following that, schedule training at the head office for practical operations, arrange the order, and coordinate with the operations supervisor to oversee the store setup. Finally, prepare for the grand opening. 

FAQ

Q
How to select your store site? 2011-12-12 12:15:59

 Our self-developed intelligent site selection system uses advanced algorithms to determine the optimal site model. Professionals will recommend your store locations based on big data analysis and conduct on-site visits to measure foot traffic. They will assist throughout the entire process, providing accurate recommendations. Finally, the site will be reviewed step by step by the headquarters until the best location is found for you. 

Q
How to decorate the store? 2011-12-12 12:15:59

 The unified decoration of the headquarters helps ensure consistency in the brand’s design style across all spaces, providing customers with a great dining experience and restaurant ambiance. The materials used in the decoration meet relevant fire safety and environmental protection standards. We maintain strict management over the cooperating construction parties, offering free on-site repairs during the decoration warranty period. The decoration costs will be based on the actual itemized quote for the store. 

Q
What is the area protection for your stores in terms of kilometers? 2011-12-12 12:15:59

Our store locations are determined based on city business districts, commercial hubs, and foot traffic, rather than by a specific kilometer radius. As long as the foot traffic is sufficient, multiple stores can be opened in the same area. For example, in places like train stations, rail stations, shopping streets, office buildings, and the city's primary business districts, multiple stores can be opened due to the high volume of foot traffic. A good example is Beijing West Railway Station, where there are three KFC stores—this is considered a super business district, where multiple stores can operate. 

Q
Can a franchise store adjust its own menu and price? 2011-12-12 12:15:59

Franchise store cannot make adjustments independently. The menu categories and food prices are scientifically formulates by the headquarters according to big data. If a franchise store finds that they do not match the store's demand, it can submit a request for review. The headquarters will consider the request comprehensively, and a global adjustment will be made if the suggestion is reasonable. 

Q
Is the equipment purchased uniformly by the headquarters? 2011-12-12 12:15:59

The core equipment that affects product standards and store operations must be purchased through the headquarters, including unified store image and external display equipment. The equipment will be customized based on the actual size of the store and specific configuration needs.

Q
Are store employees recruited by the franchisee or the company? 2011-12-12 12:15:59

The headquarters provides employment standards for franchised stores and guides franchisees to recruit independently. 

Q
How are the ingredients sourced? 2011-12-12 12:15:59

Fresh vegetables are purchased locally, while all other ingredients are supplied by vendors designated by the headquarters. 
 
 

Q
What is the follow-up support? 2011-12-12 12:15:59

The headquarters will provide professional operation supervisors to conduct regular store visits, helping partners resolve operational issues. Additionally, the menu will be updated periodically to enhance market competitiveness. 

Q
Should I look for a store location first or partner up first? 2011-12-12 12:15:59

It is recommended to first visit the headquarters to inspect the project. After signing the cooperation agreement, the headquarters will assign a site selection manager to guide the franchisee in choosing the store location. Market capacity is limited, so early engagement, early opening, and early occupation of prime locations. 

Q
How to cooperate? 2011-12-12 12:15:59

To cooperate, first schedule a visit with the franchise development manager to the headquarters or branch for an on-site evaluation. Upon successful negotiation, sign the franchise agreement and pay the franchise fee, management fee, and security deposit. Then, the site selection process will begin, with a site selection manager from the headquarters visiting the location for evaluation. After store approval, proceed with decoration and equipment procurement. Following that, schedule training at the head office for practical operations, arrange the order, and coordinate with the operations supervisor to oversee the store setup. Finally, prepare for the grand opening. 

Q
Are store employees recruited by the franchisee or the company? 2011-12-12 12:15:59

The headquarters provides employment standards for franchised stores and guides franchisees to recruit independently. 

Q
How are the ingredients sourced? 2011-12-12 12:15:59

Fresh vegetables are purchased locally, while all other ingredients are supplied by vendors designated by the headquarters. 
 
 

Q
What is the follow-up support? 2011-12-12 12:15:59

The headquarters will provide professional operation supervisors to conduct regular store visits, helping partners resolve operational issues. Additionally, the menu will be updated periodically to enhance market competitiveness. 

Q
Should I look for a store location first or partner up first? 2011-12-12 12:15:59

It is recommended to first visit the headquarters to inspect the project. After signing the cooperation agreement, the headquarters will assign a site selection manager to guide the franchisee in choosing the store location. Market capacity is limited, so early engagement, early opening, and early occupation of prime locations. 

Q
How to cooperate? 2011-12-12 12:15:59

To cooperate, first schedule a visit with the franchise development manager to the headquarters or branch for an on-site evaluation. Upon successful negotiation, sign the franchise agreement and pay the franchise fee, management fee, and security deposit. Then, the site selection process will begin, with a site selection manager from the headquarters visiting the location for evaluation. After store approval, proceed with decoration and equipment procurement. Following that, schedule training at the head office for practical operations, arrange the order, and coordinate with the operations supervisor to oversee the store setup. Finally, prepare for the grand opening. 

Cooperation Consulting

Fish you together brand, global 2500 stores, all over 360 cities.
Leave your contact information and get the full set of cooperation information for the fish you are together.

Cooperation Hotline

+86 400-807-6277

Submission